measured media

measured media
СМИ, рекл. учитываемые [измеряемые, изучаемые\] средства информации [рекламы\]* (средства информации, охватываемые статистическим учетом, т. е. средства информации, для которых регулярно ведется оценка величины аудитории, объемов размещенных в них рекламы, количества и типа рекламодателей, размещающих в них рекламу, товарных категорий, рекламируемых с помощью данного средства информации, и т. п.; к таким средствам информации относятся телевидение, радио, журналы и газеты, а также средства наружной рекламы, такие как плакаты)

Subscriptions for measured media will not be accepted after the report release date. — Подписка на средства рекламы, охваченные статистическим учетом, не будет приниматься до опубликования отчета.

See:

Англо-русский экономический словарь.

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Смотреть что такое "measured media" в других словарях:

  • Media naturalness theory — was developed by Ned Kock. This theory is sometimes referred to as the psychobiological model[1], or compensatory adaptation theory[2]. It has been used to understand human behavior toward technology in various contexts, such as: education[3],… …   Wikipedia

  • Media Engagement Framework — The Media Engagement Framework The Media Engagement Framework is a strategic construct used by marketing professionals to understand the behavior of social media marketing based audiences. The Media Engagement Framework consists of the… …   Wikipedia

  • Media of the People's Republic of China — See also: Media of Hong Kong and Media of Macau Life in the People s Republic of China Culture Politics Education Communications Public Health …   Wikipedia

  • Media violence research — Research into the media and violence examines whether links between consuming media violence and subsequent aggressive and violent behavior exists. Although some social scientists support this link,[1] methodological and theoretical problems with …   Wikipedia

  • Media and Publishing — ▪ 2007 Introduction The Frankfurt Book Fair enjoyed a record number of exhibitors, and the distribution of free newspapers surged. TV broadcasters experimented with ways of engaging their audience via the Internet; mobile TV grew; magazine… …   Universalium

  • Media preservation — Preservation of document, pictures, recordings, digital content, etc., is a major aspect of archival science. It is also an important consideration for people who are creating time capsules, family history, historical documents, scrapbooks and… …   Wikipedia

  • Media Delivery Index — The Media Delivery Index (MDI) is a set of measures that can be used to monitor both the quality of a delivered video stream as well as to show system margin for IPTV systems by providing an accurate measurement of jitter and delay at network… …   Wikipedia

  • Media in Hyderabad, Andhra Pradesh — Hyderabad, India has a well developed communication and media infrastructure, and the city is covered by a large network of optical fiber cables. The city s telephone system is serviced by four landline companies: BSNL, Tata Indicom, Reliance and …   Wikipedia

  • Advertising media selection — is the process of choosing the most cost effective media for advertising, to achieve the required coverage and number of exposures in a target audience. Contents 1 Performance 1.1 Frequency 1.2 Spread …   Wikipedia

  • telecommunications media — Introduction       equipment and systems metal wire, terrestrial and satellite radio, and optical fibre employed in the transmission of electromagnetic signals. Transmission media and the problem of signal degradation       Every… …   Universalium

  • Nuclear magnetic resonance in porous media — Nuclear magnetic resonance (NMR) in porous media covers the application of using NMR as a tool to study the structure of porous media and various processes occurring in them.[1] This technique allows the determination of characteristics such as… …   Wikipedia


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